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  • Three strategies publishers are adopting to drive affiliate commerce revenue for Amazon Prime Day 2024
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    Three strategies publishers are adopting to drive affiliate commerce revenue for Amazon Prime Day 2024

    One of the most lucrative shopping holidays for publishers’ affiliate commerce businesses, Amazon Prime Day, is approaching. Commerce publishers saw higher conversion rates, order volumes and revenue year over year during last year’s two-day sales event. But Condé Nast, Gallery Media Group and She Media aren’t relying on last year’s strategies to maximize the revenue […] More

  • HR and marketing are more connected than they used to be
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    HR and marketing are more connected than they used to be

    By Tony Case  •  June 21, 2024  • Ivy Liu This story was originally published on our sister site, WorkLife. Traditionally, HR and marketing operated in silos, with HR focused on responsibilities like recruitment, compliance and employee well-being while marketing was concerned with functions such as brand promotion and customer engagement. But a highly competitive […] More

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    Cannes Briefing: Sports hold full court at Cannes Lions 2024

    Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. More from the series → Sports at Cannes? Old news. They’re like peanut butter and jelly — they just go together. Normally, the festival takes place alongside mega events like the World Cup, where the ad industry’s elite […] More

  • Research Briefing: Amazon is having a busy week at Cannes
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    Research Briefing: Amazon is having a busy week at Cannes

    By Catherine Wolf  •  June 20, 2024  • Ivy Liu This research is based on unique data collected from our proprietary audience of publisher, agency, brand and tech insiders. It’s available to Digiday+ members. More from the series → Interested in sharing your perspectives on the media and marketing industries? Join the Digiday research panel. […] More

  • ICO police cloud guidance released under FOI
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    ICO police cloud guidance released under FOI

    The Information Commissioner’s Office (ICO) has provided Police Scotland with advice on how to make its cloud deployments adhere with police-specific data protection laws, but notes that the guidance “does not constitute approval for the roll-out or assurance of compliance”. Released by the Scottish Police Authority (SPA) under freedom of information (FOI), the advice sent […] More

  • The pros, cons and misconceptions of dynamic pricing for retailers
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    The pros, cons and misconceptions of dynamic pricing for retailers

    Advances in technology are making it increasingly possible for retailers and hospitality companies to be more intelligent with their pricing strategies, including multiple intra-day changes according to factors such as impending expiry dates on perishable goods, changes in the weather and over-stocked goods. Smart North London food store Kavanagh’s reduces the price on goods in […] More

  • Bupa turns to data to provide personalised health services
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    Bupa turns to data to provide personalised health services

    Private healthcare company Bupa, which provides health and insurance services to 7.2 million people in Australia and the Asia-Pacific (APAC) region, is rolling out technology to allow it to communicate with its customers in a personalised way, through email, mobile phones, the web and call centres. Over the past four years, the non-profit organisation has […] More

  • Post Office Horizon system investigators were blocked and threatened as they witnessed cover-up
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    Post Office Horizon system investigators were blocked and threatened as they witnessed cover-up

    Microgen – stock.adobe.com Independent investigators who put Post Office and its Horizon system under spotlight faced aggression as they witnessed cover-up By Karl Flinders, Chief reporter and senior editor EMEA Published: 19 Jun 2024 9: 45 Independent forensic accountants contracted to investigate controversial Post Office Horizon system in 2012 describe Post Office cover-ups, threats, obstruction […] More

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